Kooth
Global
wellbeing
Kooth plc is the world’s largest and longest-established SaaS digital mental health provider. In the UK, they partner with the NHS and local authorities to deliver mental health support to young people aged 10 and up. In the US, they partner with the California Department of Health Care Services to deliver mental health care to 13–25 year olds. Their mission is to make accessible, effective, and personalised digital mental health care available to everyone, globally.
Creative challenges:
→ Refresh the brand and visual identity for a digital-first world
→ Select and creatively direct a branding agency on the website UI/UX update
→ Design and manage production of the annual report and accounts
→ Develop numerous social media campaigns
→ Rewrite the global brand guidelines
My role:
→ Creative direction
→ Design management
Identity refresh
Website refresh
Infographics
Annual report and accounts
Credits
Client: Kooth plc
In-house team: Danielle Anwan, Tim Barker, Jonathan Edwards, Adam Hignell, Peter McCabe, Chris Smith, Rory Tracy, Lex Young
Creative collaborators: Athlon, Participation People, Select Typesetters, Emma Youell (Animation)
