Dog or cat person?
Cat. We have two ~ Johnny (Cash) and Dolly (Parton). I love dogs also ~ we grew up with Alsatians, Staffordshire Bull Terriers, Yorkshire Terriers, and a one eyed Pekingese who was a vicious little bast*rd.

Best received wisdom?
→ People don’t value what they don’t pay for
→ It’s far easier to criticise than it is to create
→ The world is not f*cked up, people are

Favourite imparted wisdom?
→ Embarrassment kills creativity
→ Drinking in moderation is the killer of all good nights out
→ More words to the wise here

What advice would you give yourself at the start of your career?
→ Stick with it, ride the highs and the lows
→ Don’t take everyone at their word, get it down in writing
→ Keep a diary

Where have you worked?
Most recently I’ve worked client side for the Bank of England and Kooth plc. Agency side I’ve worked for CAS (Commercial Advertising Services), Dragon Rouge, Fathom, Interbrand, Make Complex Simple, Saatchi & Saatchi, Seven Brands, Siegel+Gale, Signal Communications, Thoburns, Thumb Design Partnership, TILT, and Whitestone International (co-founder).

Accounts worked on?
I’ve designed and creatively directed projects for Adecco, Adidas, Aramco, ArcelorMittal, Baker McKenzie, Bank of England, BAE Systems, BA London Eye, Cambridge University Press, Cinven, Clapham Common Golf Club, England and Wales Cricket Board, The FA, FIFA, FIFA World Cup (2002 & 2006), FIFA Women’s World Cup (2003 & 2007), Infineum, ICC Centenary, Jaguar Land Rover, King Abdulaziz Center for World Culture, Liverpool FC, Macmillan Cancer Support, Manchester City FC, Mitcham Golf Club, Pebl, Oneworld, Safaricom, UEFA, and Wembley Plc.

Recent work?
Been busy working directly with company owners and stakeholders:
→ Rebrand for Pebl 
→ Brand refresh, annual report, and website UI for Kooth plc (work in progress)
→ Centenary emblem and celebration book for Mitcham Golf Club
→ Brand refresh and website UI for a SaaS company (work in progress)

Mantra?
→ Work hard
→ Stay humble
→ Never stop learning